Norway’s Minister of Culture announced this week that a national
FM-radio switch off will commence in 2017, allowing the country to
complete its transition over to digital radio. It’s the end of an era.
As Radio.no notes, Digital Audio Broadcasting
(DAB) will provide Norwegian listeners more diverse radio channel
content than ever before. Indeed, DAB already hosts 22 national channels
in Norway, as opposed to FM radio’s five, and a TNS Gallup survey shows
that 56% of Norwegian listeners use digital radio every day. While
Norway is the first country in the world to set a date for an FM
switch-off, other countries in Europe and Southeast Asia are also in the
process of transitioning to DAB.
According to Thor Gjermund Eriksen, head of the Norwegian Broadcasting Corporation:
Frequency modulation, or FM, radio was patented in 1933 and has been recording and sharing the human story for nearly a century. But its days are clearly waning. According to a 2012 Pew Study, while over 90% of Americans still listen to AM/FM radio at least weekly, more people are choosing to forgo analog radio for Internet-only services each year. It seems like it’s only a matter of time before many countries follow Norway’s example, although I’m not so sure I’m ready to part with my 80’s-era Grundig. Thing still sounds like a dream.“This is an important day for everyone who loves radio. The minister’s decision allows us to concentrate our resources even more upon what is most important, namely to create high quality and diverse radio-content to our listeners.”
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